Summary: We collect minimal data to deliver your audit. We don't sell your data. We use Stripe for payments and don't store card details. Your store data is used only for generating your audit report.
1. Information We Collect
Information You Provide
When you purchase an audit, we collect:
- Your email address (to deliver your report)
- Your Shopify store URL (to run the audit)
- Your name (if provided during checkout)
- Payment information (processed securely by Stripe — we never see or store your card details)
Information We Collect Automatically
When you visit our website, we may collect:
- Browser type and version
- Pages visited and time spent
- Referring website
- IP address (anonymised)
Store Data We Analyse
During an audit, our AI analyses publicly accessible information from your Shopify store, including:
- Homepage and product page HTML (publicly visible content)
- Meta tags and SEO elements
- Page speed performance data (via Google PageSpeed Insights API)
- Sitemap and robots.txt configuration
2. How We Use Your Information
We use the information we collect to:
- Generate and deliver your store audit report
- Send you your audit results via email
- Process payments through Stripe
- Provide customer support
- Improve our audit algorithms and service
- Send product updates if you've opted in (via Klaviyo)
3. Data Sharing
We do not sell, rent, or share your personal information with third parties for marketing purposes. We share data only with:
- Stripe — for payment processing
- Resend — for transactional email delivery (audit reports)
- Klaviyo — for marketing emails (only if you opt in)
- Anthropic (Claude AI) — for AI-powered store analysis (store data only, no personal data)
- Google — PageSpeed Insights API for performance data
4. Data Retention
We retain your audit data for 12 months to allow you to access your reports. After 12 months, audit data is automatically deleted unless you have an active Monthly Monitor subscription. You can request deletion of your data at any time by emailing hello@pulsescore.io.
5. Data Security
We take reasonable measures to protect your data, including:
- HTTPS encryption on all pages
- Stripe PCI-compliant payment processing
- Secure server infrastructure on Railway
- No storage of credit card information
6. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications at any time
- Lodge a complaint with a data protection authority
7. Cookies
We use minimal cookies for essential website functionality and analytics. We do not use advertising cookies or trackers.
8. Changes to This Policy
We may update this privacy policy from time to time. We'll notify you of significant changes via email or a notice on our website.
9. Contact Us
If you have questions about this privacy policy or your data, contact us at hello@pulsescore.io.
PulseScore
ABN: [Your ABN]
Australia
hello@pulsescore.io